Data Dialogues Podcast

The Swiftie Profile: Fandom Stats from The Harris Poll

Porch Group Media Season 1 Episode 14

What can data tell us about the unparalleled success of Taylor Swift as a brand?

We are joined by Kristin Jones, Marketing Manager at Porch Group Media, who helps us explore the facts found in a Harris Poll about Taylor’s fans and mega-fans (aka Swifties).

Join us for a data-driven look into Taylor Swift!